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Brain to body Volume 1>
D I N A H S E T
The entire process of bringing this set to life taught me patience and certainty. I knew the feeling I wanted to capture and the woman I designed for. In the end we decided to never compromise on quality, fabric and style. Slow and intentional fashion.
Being detail oriented has it’s big days but most times it can be a burden to the creative process. All said and done, “Dinah” was my masterclass on patience and trusting my intuition.
Ikigai is coming | 06.26 🥂
#jlxthelabel #architecturefashion #slowfashion #ikigaicollection #designprocess
THE REASON FOR BEING.
Purpose, found.
For almost two years, I’ve been unsettled. Searching for meaning and the point where my designs and my destiny collide. I was searching for my IKIGAI.
Today, I share the name: IKIGAI.
Japanese for “a reason for being,” this collection is a tribute to the bold, the innovative, and the distinctive spirit that drives us. To me, this is more than fashion; it is an architectural study of the soul. I’m literally so excited to share this world with you lot.
IKIGAI | The Debut Collection
06 . 2026
Click the link in bio to join the inner circle for early access. What is the one thing that gives you purpose? Let us know in the comments.
#jlxthelabel #jlxbyjael #ikigai #innovativedesign #africanluxury